First regional Audi Twin Cup Challenge to test Service and Technical skills
162 participants from 18 Service Centres in 9 markets took part
Audi Al Nabooda Automobiles won in both categories at the final
Dubai, January 02, 2020 – On February 19th 2020, Audi concluded its second regional After Sales competition “The Audi Twin Cup Challenge” for the Technical and Service Advisor teams from all Audi Service Centres throughout the Middle East and Levant. The 5 most successful teams from the region competed in Service and Technical categories in order to identify the top 3 performing teams overall. Audi Al Nabooda Automobiles won in both categories at the final.
The 9 finalist teams (5 technical and 4 service teams) were selected from a pool of 162 participants from 18 Audi Service Teams and 36 Technology teams in 9 different markets across the region. Participants were subjected to two rounds of rigorous online individual tests and worked in teams to qualify for the regional final.
The Audi Twin Cup final was held at the Audi Al Nabooda Bodyshop in DIP, where the qualified teams were challenged to a full day of activity that tested their theoretical knowledge, hands on technical ability and customer handling skills according to Audi global standards, as team and as well as individuals. The triumphant teams in both the Service and Technical categories were from the Al Nabooda Automobiles Audi Service Centre.
The winning team will now complete further training and guidance to represent the Audi Middle East region in the international final of the Audi Twin Cup in Europe against competitors from over 35 countries in July 2020.
Trophies were presented to the winning teams by Carsten Bender, Managing Director, Audi Middle East and Kieron Duncan, After Sales Director Audi Middle East.
On presenting the trophies, Kieron Duncan, After Sales Director Audi Middle East said
“The second Audi Middle East Twin Cup Challenge has been even more successful than the first with more teams eager to compete for the trophy. Our Technical and Service teams represent our brand in the region and it is our responsibility to make sure that our dealer employees are fully trained to make sure they consistently deliver the best customer experience to our customers. The Audi Twin Cup competition helps us identify the strengths and improvement areas for all of our representatives and where to optimize our training focus to support them.”
Ali Al Nabooda, General Manager Audi Al Nabooda Automobiles commented “ The second Audi Twin Cup proved to be a great motivator for our technicians and service advisors to put their knowledge and skills to the test. It is a great way to learn how to reach the high service and technical standards expected by our customers. Our team is very much looking forward to the next rounds of training, that prepare them for the Global Final in Europe.”
The Volkswagen brand is one of the world’s largest and most important car manufacturers. For more than 70 years the VW brand has been making innovative technologies, top quality and attractive design accessible to all. Since 1976, Al Nabooda Automobiles has been the sole importer and dealer in Dubai and the Northern Emirates for the Volkswagen brand and range of products.
Audi stands for sporty vehicles, high build quality and progressive design – for “Vorsprung durch Technik.” Al Nabooda Automobiles, the importer and distributor of Audi in Dubai and Northern Emirates, invested in recent years in state of the art facilities across all showrooms and service centers that show, that the company strives like the brand to provide their customers with the best services.
As the authorised importer and dealer for Porsche in Dubai and the Northern Emirates of UAE, Al Nabooda Automobiles is committed to providing its customers a superlative buying and ownership experience. To achieve this we have developed world class Porsche Showrooms and Service Centres in Dubai, Sharjah and Fujairah.