Audi Delivers Road Safety Lessons for Dubai Children

Al Nabooda Automobiles takes the Audi Driving Experience to nurseries around Dubai to help youngsters learn good road safety habits

Dubai, 29 March 2015 – More than 100 young children in Dubai have taken part in the road safety awareness initiative delivered by Audi, Al Nabooda Automobiles.

The ‘Audi Heroes in Training’ programme was rolled out last week at the Curious Minds Nursery and The Kensington Nursery, managed by Bidayaat, which saw children aged three to five learn a combination of fun and basic road safety education. The programme follows on from its successful launch event at the Audi Terminal on Sheikh Zayed Road, Dubai.

A fleet of mini electric Audi R8 Spyder models gave the children an entertaining and educational ride on an interactive course complete with traffic lights, road signs, junctions and roundabouts. Before they were allowed to take to the roads, the children undertook a brief classroom session outlining the general rules behind the wheel and why road safety is so important.

“This programme has been designed with younger children in mind and is a fun way to get across a serious message,” said Helena O’Pray, Director of Nursery Operations at Bidayaat.

“We’re excited to be part of the initiative from such an early stage. The children loved driving the course and feedback from parents so far has been very positive. Children can help encourage their families to take more care on the roads and so I hope to see more of these awareness attempts in future.”

Ali Al Nabooda, General Manager, Audi, Al Nabooda Automobiles, the official Audi distributor in Dubai and the Northern Emirates, added: “It’s never too early to learn basic road safety and we hope these lessons will stay with the children as they grow up to be the next generation of drivers on the road.”

The ‘Audi Heroes in Training’ programme for children is available at selected schools throughout Dubai and the Northern Emirates this year. Contact the Audi showroom in Dubai, +971 (0) 4 378 4444 for more information and to find out about registering your school.

Image 5

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Audi Delivers Road Safety Lessons for Dubai Children

Al Nabooda Automobiles takes the Audi Driving Experience to nurseries around Dubai to help youngsters learn good road safety habits

Dubai, 29 March 2015 – More than 100 young children in Dubai have taken part in the road safety awareness initiative delivered by Audi, Al Nabooda Automobiles.

The ‘Audi Heroes in Training’ programme was rolled out last week at the Curious Minds Nursery and The Kensington Nursery, managed by Bidayaat, which saw children aged three to five learn a combination of fun and basic road safety education. The programme follows on from its successful launch event at the Audi Terminal on Sheikh Zayed Road, Dubai.

A fleet of mini electric Audi R8 Spyder models gave the children an entertaining and educational ride on an interactive course complete with traffic lights, road signs, junctions and roundabouts. Before they were allowed to take to the roads, the children undertook a brief classroom session outlining the general rules behind the wheel and why road safety is so important.

“This programme has been designed with younger children in mind and is a fun way to get across a serious message,” said Helena O’Pray, Director of Nursery Operations at Bidayaat.

“We’re excited to be part of the initiative from such an early stage. The children loved driving the course and feedback from parents so far has been very positive. Children can help encourage their families to take more care on the roads and so I hope to see more of these awareness attempts in future.”

Ali Al Nabooda, General Manager, Audi, Al Nabooda Automobiles, the official Audi distributor in Dubai and the Northern Emirates, added: “It’s never too early to learn basic road safety and we hope these lessons will stay with the children as they grow up to be the next generation of drivers on the road.”

The ‘Audi Heroes in Training’ programme for children is available at selected schools throughout Dubai and the Northern Emirates this year. Contact the Audi showroom in Dubai, +971 (0) 4 378 4444 for more information and to find out about registering your school.

Image 5

/Other Programs

AL NABOODA AUTOMOBILES DRIVES ROAD SAFETY CAMPAIGN TO SUCCESS

HH Sheikh Abdulaziz Al Nuaimi joins volunteers in distributing meals to drivers before Maghrib prayers Dubai, UAE, 28 June 2016: Al Nabooda Automobiles, the exclusive distributor of Porsche, Audi and Volkswagen in Dubai and the Northern Emirates drives support for the ‘A Safe Ramadan’ road safety campaign with 72 employees volunteering over three days.  H.H. Sheikh... Reads more »

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Established by Volkswagen AG, the Volkswagen Junior World Masters is the world’s biggest and most popular youth tournament for U13-boys teams. It is an international competition that unites kids and coaches from around the world. The Volkswagen Junior Masters is one of the largest events of its kind worldwide. Introduced locally, the Junior Masters is driven... Reads more »

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To create a lasting sense of road safety awareness among young children who are, the drivers of the future Porsche launched a comprehensive Road Safety Awareness campaign targeting children between 3 – 7 years old. “Road safety is very serious, and if you can get the message across to children at an early age and make... Reads more »

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Audi has a long history of supporting artistic and creative achievements worldwide. This time, we ventured forth to showcase Mattar bin Lahej's stainless steel sculpture project.

Read More

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Read More

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Read More

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Al Noor Training Centre for Children with Special Needs is a non-profit organization which comes under the Ministry of Social Affairs. Over the years Al Nabooda Automobiles has been associated with the Al Noor Charity as a sponsor of its annual calendar.

Read More

/Brands

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There are cars. Then there’s "Das Auto". It is not only one of the most important German makes, but it has also become a highly desirable brand in the nation. Al Nabooda takes pride in being the driving force behind that trend.

porsche

Audi is a symbol of sportiness, progressiveness and sophistication. Al Nabooda Automobiles provides you services that match those parameters. It only shows that like the brand, we too thrive on 'Vorsprung durch Technik'.

porsche

Driving a Porsche feels nothing short of flying. Al Nabooda Automobiles adds to that experience with exceptional services. As the world’s leading Porsche dealership, you can bank on us to help you choose what suits you best.