News Category: Audi

Dubai, 09 May 2025 – Audi, Al Nabooda Automobiles has officially unveiled its flagship facility in Dubai, marking the region’s first introduction to Audi’s progressive retail showroom and establishing a global benchmark for the brand. The showroom has been developed as an immersive, digitally integrated destination, designed to elevate the Audi customer experience through streamlined services, thoughtful design, and advanced technology.

Senior executives from Audi AG, including Marco Schubert, Member of the Executive Board for Sales and Marketing, and Viktoria Kaufmann-Rieger, Director of Sales Overseas, attended the launch alongside René Koneberg, Managing Director of Audi Middle East; Victor Dalmau, COO of Audi, Al Nabooda Automobiles; and Jan Scheidgen, General Manager of Audi, Al Nabooda Automobiles. The event also welcomed key local partners, including representatives from Dubai Police, as well as esteemed customers and media guests.

Spanning three floors, the showroom offers a complete representation of Audi’s diverse portfolio, from the latest sedans and SUVs to Audi Approved pre-owned vehicles, high-performance Audi Sport models, and the fully electric e-tron range. Designed to embody premium luxury, the space redefines the traditional sales process through innovative digital touchpoints and an intuitive customer journey, enabling seamless exploration, meaningful interaction, and effortless engagement with the brand.

The opening night blended Audi’s heritage with its vision for the future, featuring iconic vehicles from Audi Tradition, including Audi 60 Sedan, Audi 80, Audi GT 1983, Audi Quattro, Audi RS2 and Audi RS4. These historic models were displayed alongside the first-ever regional debuts of the fully electric Audi A6 e-tron and the latest generation Audi Q5, complemented by the recently launched Audi A5, Audi S5, Audi Q6 e-tron and RS Q8 models.

Commenting on the launch, K. Rajaram, CEO of Al Nabooda Automobiles, said, “The Audi Dubai showroom sets a new benchmark for automotive excellence in the region, reflecting the highest standards of innovation, luxury, and customer experience. As the first of its kind in the Middle East, this flagship location marks a significant milestone in Audi’s journey of evolution, grounded in progress, shaped by advanced technology, and designed entirely with our customers in mind. We are especially honoured to have welcomed members of Audi AG’s executive management to our showroom for this momentous occasion, underscoring the strength of our partnership and the importance of Dubai in Audi’s global strategy.”

The new Dubai showroom underscores Audi, Al Nabooda Automobiles’ continued commitment to reshaping automotive retail in the region, uniting the brand’s legacy with its forward-looking vision, and reinforcing Dubai’s position as a significant global centre for automotive innovation and premium customer experience.

For more information, visit www.audi-dubai.com  

Dubai, February 2025 – In a spectacular evening that marked a new era of sportiness and luxury, Audi, Al Nabooda Automobiles unveiled the all-new 2025 Audi A5 & S5 at the Audi Dubai Showroom. This exclusive event showcased the bold evolution of the Audi A4, first launched 30 years ago, now reimagined as the latest generation Audi A5, redefining modern sportiness and setting new standards in premium progress.

The evening unfolded with inspiring speeches and a grand reveal by Senior Executives at Audi, Al Nabooda Automobiles, setting the stage for an unforgettable experience. Guests immersed themselves in the world of Audi, getting up close with the newly unveiled models, uncovering the rich legacy of Al Nabooda Automobiles in Dubai and Northern Emirates, and exploring iconic heritage pieces that told a story of innovation and excellence.

The all-new Audi A5 and S5 models took center stage, redefining the driving experience with a perfect fusion of power and efficiency. Equipped with advanced drive technologies, including Audi Drive Select and MHEV Plus (subject to market availability), these models deliver enhanced performance that is both exhilarating and seamless. With robust TFSI engines, the A5 models, including the 205 bhp A5 40 TFSI, and the S5 featuring a potent 3.0L engine with 368 bhp, continued to captivate guests, embodying Audi’s commitment to automotive excellence.

The Audi A5 and S5 excel not only in performance but also in design, where the bold Singleframe grille and sculpted flared wheel arches enhance the models’ sleek silhouettes. The interiors are crafted for comfort and luxury, featuring panoramic glass roofs with switchable transparency and customizable ambient lighting packages that create a refined driving atmosphere.

Reflecting on the successful launch, K. Rajaram, CEO of Al Nabooda Automobiles said, “Tonight is a celebration of the new Audi A5 & S5 and a glimpse into the future of Audi, Al Nabooda Automobiles. As we continue to introduce groundbreaking models and innovative technologies, our vision for a new generation of premium mobility takes shape. We are setting new benchmarks in the industry, demonstrating our commitment to excellence and our passion for progress.”

In 2025, Audi has continued to push the boundaries of automotive innovation, marking the beginning of a new generation of Audi with the introduction of models such as the Audi RS 3 Sedan, RS Q8 Performance, and RS e-tron GT Performance launched In Dubai in January. These vehicles showcase Audi’s dedication to cutting-edge technology and dynamic performance, reinforcing its commitment to a new generation of premium mobility.

The all-new 2025 Audi A5 and S5 are now available across all Audi, Al Nabooda Automobiles showrooms, with the A5 starting at AED 249,900 and the S5 at AED 359,900. Terms and conditions apply.

For more information, visit www.audi-dubai.com

A testament to excellence, the Dubai and Northern Emirates dealer walked away with nine prestigious awards and recognitions, including Dealer of the Year 2024.

Dubai, 25 February 2025 – Audi, Al Nabooda Automobiles, the official dealer of Audi in Dubai and the Northern Emirates, has once again demonstrated its commitment to excellence by securing top honours at the Audi Middle East Dealer of the Year Awards 2024. The prestigious event, held on 20 February recognized the outstanding achievements of Audi dealerships across the region, celebrating their dedication to performance, customer experience, and innovation.

In a remarkable show of achievement, Audi, Al Nabooda Automobiles claimed wins across nine major categories including Dealer of the Year, Marketing Team of the Year, Best Customer Experience Sales, Best Performance Marketing Campaign, Best Strategic Collaboration, and Best Use of Public Relations. Further reinforcing its commitment to aftersales excellence and customer service, the dealership also secured second runner up in Aftersales Team of the Year, and Sales Customer Champion. These accolades underscore the dealership’s all-around strength in the automotive sector, from marketing excellence and customer engagement to strategic partnerships and industry-leading sales performance.

“These awards are a reflection of our team’s ongoing passion and dedication to setting new benchmarks in the automotive industry,” said K. Rajaram, CEO of Al Nabooda Automobiles. “From sales and marketing to aftersales and customer service, every member of our team plays a vital role in driving our success and achieving Dealer of the Year for a second year in a row. We are incredibly proud of this recognition and will continue our journey to elevate the Audi experience for our customers.”

The recognition further cements Audi, Al Nabooda Automobiles’ position as a leading Audi dealership in the region, underscoring its commitment to innovation, customer-centric initiatives, and premium service standards.

For more information, visit www.audi-dubai.com  

Dubai, 10 February 2025 – Audi, Al Nabooda Automobiles, proudly reflects on a successful collaboration with Dubai Opera for the staging of the globally acclaimed musical Sweeney Todd: The Demon Barber of Fleet Street. This Tony Award-winning production which concluded its run on February 8, drew theatre enthusiasts across the region, delivering an unforgettable journey through a tale of love, vengeance, and redemption.

This production, brought to life by an exceptional cast, immersed audiences in the chilling and suspenseful world of Sweeney Todd. Featuring Stephen Sondheim’s iconic score, the musical delivered unforgettable performances of timeless classics like “Pretty Women,” “Johanna,” and “The Ballad of Sweeney Todd,” ensuring a captivating theatrical experience.

The musical’s run at the Dubai Opera not only provided a captivating theatrical experience but also a showcase for the fully electric Audi SQ6 e-tron. This high-performance model, known for its dynamic design and advanced engineering, was displayed at the venue, aligning seamlessly with the artistry and theme of Sweeney Todd and enhancing the overall visitor experience. For those who missed this extraordinary celebration of culture, performance, and innovation, stay tuned for more unforgettable moments by following @audialnabooda on Instagram.

For more information, visit www.audi-dubai.com  

Dubai, XX January 2025 – Al Nabooda Automobiles, the official importer of Audi in Dubai and the Northern Emirates, announced Jan Scheidgen as its new General Manager. With over two decades of international leadership in the automotive industry, Jan Scheidgen’s appointment signals a stride forward for the brand, reinforcing its commitment to innovation, customer-centricity, and leadership in the UAE’s luxury automotive segment.

His extensive career spans leadership roles in nine countries, where he drove growth and excellence in the automotive space. His journey began at Škoda headquarters under the Volkswagen Group, progressing to Marketing Director for Volkswagen China, where he managed operations in the world’s largest automotive market. Jan Scheidgen’s expertise also encompasses his tenure as Managing Director of Fiat Germany and his role on the Asia Pacific Executive Committee at Fiat Chrysler. His Middle Eastern experience includes leading luxury brands such as BMW, Nissan, Infiniti, Jeep and Alfa Romeo across Saudi Arabia, Kuwait, and the UAE, further solidifying his reputation for steering premium brands to success.

K. Rajaram, CEO, Al Nabooda Automobiles commented: “We’re delighted to welcome Jan to the Al Nabooda family. His track record of leadership and innovation in the global automotive industry, coupled with his understanding of the Middle Eastern market, makes Jan the ideal choice to lead Audi’s next chapter in Dubai and Northern Emirates. We are confident that under his guidance, Audi will continue to set benchmarks in customer experience, innovation, and excellence in the luxury automotive segment.

Commenting on his appointment, Scheidgen said:

“Joining Al Nabooda Automobiles is an honour as it is one of the most prestigious automotive groups in region. This is an opportunity to shape the future of mobility in one of the world’s most dynamic automotive markets. I look forward to collaborating with our talented team to further enhance customer experiences and build on Audi’s legacy of innovation and premium excellence in the UAE.”

With this new role, he will oversee Audi’s strategic operations and operational business, focusing on driving growth, delivering exceptional after sales, and solidifying the brand’s position as a leader in the UAE’s competitive automotive landscape. His visionary leadership aligns with Audi’s ethos of redefining mobility through cutting-edge technology and unparalleled quality.

• For more information, visit www.audi-dubai.com  

Dubai, xx January 2025 – Starting the year on a high note, Audi made waves during the iconic Michelin 24H Dubai Race 2025, with an exclusive Audi Sport hospitality area. Held on January 11–12 at the Dubai Autodrome, the race celebrates two decades of endurance racing excellence, delivering adrenaline-pumping action and cutting-edge automotive innovation.

A cornerstone of the race’s history, Audi’s legendary R8 LMS and RS 3 LMS have secured multiple podiums, including overall victories in 2016, 2019, 2022, and 2024. This year was no exception to the brand’s legacy of dominance.

Set against the backdrop of the picturesque Hill Circuit, Audi Sport hospitality gathered over 1,500 VIP guests, Audi customers, media and motorsport enthusiasts. Guests were treated to a luxurious experience, complete with premium amenities, immersive displays, and front-row views of the racing spectacle.

The highlight of the weekend was the grand unveiling of three eagerly awaited models: the Audi RS 3 Sedan, which redefines compact performance; the Audi RS Q8 Performance, elevating SUV sophistication; and the Audi RS e-tron GT Performance, setting new benchmarks in electric mobility. These models showcase Audi’s commitment to innovation, blending cutting-edge technology with unparalleled luxury and performance.

K. Rajaram, CEO of Al Nabooda Automobiles, commented: “Michelin 24H Dubai Race is our way to celebrate Audi Sport’s dedication to performance and innovation. Each year, our hospitality event grows in success and brings together more enthusiasts, customers, and partners. This year, we are proud to mark the occasion with the unveiling of three exceptional new models that reflect Audi’s commitment to excellence and set the tone for an exciting year ahead.”

From the electrifying roar of engines to the unveiling of future icons, Audi curated an experience that captivated motorsport enthusiasts and luxury automotive connoisseurs alike. The Audi RS 3, RS Q8 Performance, and RS e-tron GT Performance models will be available soon at Audi, Al Nabooda Automobiles showrooms.

For more information, visit www.audi-dubai.com  

• Adding to its accomplishments, the dealer walked away with Marketing, Sales, and Dealer of the Year awards
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Dubai, 12 March 2024 – Audi, Al Nabooda Automobiles, the official dealer of Audi in Dubai and the Northern Emirates, secured numerous wins that underscored its contributions over the past year at the Audi Middle East Dealer of the Year Awards, a ceremony that recognizes Audi dealerships across the region for their exceptional performance.

Audi, Al Nabooda proudly accepted wins across three categories including Marketing Team of the Year, Sales Team of the Year, and Dealer of the Year. Further underlining its efforts to deliver impact among audiences, the dealer was also recognized with wins across various sub-categories including Marketing Best Use of Public Relations, Marketing Brand Boost, and Marketing Best Customer Experience.

The awards recognize Audi, Al Nabooda for their successful delivery of innovative campaigns, commitment to delivering unparalleled customer experiences, and outstanding sales performance. Ending the night on a high note, three exemplary team members were honored with the Sales Customer Champion award, securing first, second, and third places, respectively.

“These awards are a testament to the collective effort, dedication, and passion of our team. We are honored to be recognized for our accomplishments and remain steadfast in our mission to elevate the Audi experience for our customers,” said K. Rajaram, CEO of Al Nabooda Automobiles. “As we continue to set new benchmarks across the automotive industry, we look forward to building on this success in the years to come.”

• For more information, visit www.audi-dubai.com  

Dubai, 21 May 2024 – Audi, Al Nabooda Automobiles and its esteemed partner, Dubai Opera, reaffirm their commitment to bringing best-in-class entertainment to the city with the debut of the highly anticipated ‘Rome Opera Ballet’ on May 25 and 26, 2024.

Experience the captivating performance of ‘Rome Opera Ballet’ featuring renowned Italian ballet dancer Eleonora Abbagnato, and witness a significant cultural moment that offers attendees the opportunity to embark on an immersive journey through the art of ballet. Presenting an unforgettable evening blending the enchantment of dance with the elegance of haute couture, this unique experience will leave audiences with long lasting memories.

Over the course of the two-day performance, visitors will be greeted with the allure of the red carpet, leading them to an outdoor display of the Audi A8 L, the epitome of opulence and high performance. Making their way inside, guests will be met with a photo wall featuring the luxury car model, inviting them to commemorate their evening in style.

The unique collaboration reinforces Audi’s dedication to enriching the UAE’s arts and culture scene by bringing global experiences closer to local audiences. More outstanding performances are set to be unveiled for the upcoming seasons in September 2024.

Event Details:

• Date: May 25 and 26, 2024
• Time: 8 pm onwards
• Venue: Dubai Opera
• Tickets: Available at Platinumlist.net  

For more information, visit www.audi-dubai.com

• Now available, the new 2024 Audi Q8 and Audi SQ8 are redefining standards with their superior performance, dynamic designs, cutting-edge technology, and unparalleled elegance.

Dubai, 29 July 2024 – The long-awaited 2024 Audi Q8 and Audi SQ8 are now available at Audi, Al Nabooda Automobiles, showcasing a harmonious blend of power and sophistication.

The new 2024 Audi Q8 features a revised exterior aesthetic, updated lighting elements, and a bold new take on the Singleframe grille, solidifying its position as the peak of the Q models. The Q8’s revised exterior design, with new front and rear aprons, serves as a testament to the SUV coupé’s robust character. Additionally, the optional S line exterior package caters to customers seeking an infusion of sportiness, enhancing the overall dynamism of this luxurious vehicle.

A standout feature of the Audi Q8 is its remarkable performance. The Audi Q8 55 TFSI is powered by a six-cylinder engine delivering 340 HP and 500 Nm of torque, enabling it to accelerate from 0 to 100 km/h in just 5.6 seconds and achieve an electronically limited top speed of 250 km/h.

Breaking new ground, Audi also introduces HD Matrix LED headlights with a laser as an additional high beam for the first time in the Q8. These headlights feature digital daytime running lights with selectable light signatures, providing a distinctive touch. The rear is equally impressive, showcasing Digital OLED rear lights with four selectable designs, completing the expanded light offering.

Introducing a novel feature across all Audi Q8 models, a premium-quality exhaust system now graces each unit, boasting visually captivating tailpipes. Borrowing elements from the luxurious SQ8 TFSI1, the S line exterior package takes center stage, characterized by prominently accentuated side air intakes integrated into the front bumper. The interior features luxurious Valcona leather sports seats engraved with S embossing.

The Audi Q8’s performance is elevated by its sophisticated suspension system, reflecting Audi’s signature balanced, solid, controlled, precise, and effortless handling. The electronically controlled air suspension with continuously adaptive damping guarantees superior comfort and stability, providing enhanced safety and comfort for drivers. Embracing 40 years of excellence, Audi also introduces an optional all-wheel steering system that elevates low-speed maneuverability by subtly turning the rear wheels in the opposite direction to the front. Additionally, this feature enhances stability at higher speeds, with the rear wheels steering together with the front for an improved driving experience.

Adding to the Q8’s appeal is its wide selection of decor, colors, and wheels. Customers have the option to select from nine decorative inlays and three new metallic finishes: Sakhir Gold, Ascari Blue, and Chili Red. The Audi Q8 also offers a variety of wheel designs, ranging from 21 to 23 inches, to achieve the ideal balance of style and performance.

The SQ8, equipped with a V8 engine, highlights the model’s sporty nature. It features a 4.0 TFSI engine producing 507 HP and 770 Nm of torque, paired with a quick-shifting eight-speed tiptronic and quattro permanent all-wheel drive. This powertrain enables the SQ8 TFSI to accelerate from 0 to 100 km/h in just 4.1 seconds, with an electronically limited top speed of 250 km/h.

Complementing its dynamic performance, the SQ8 comes equipped with standard features such as adaptive air suspension sport and all-wheel steering, providing optimal ride comfort and sporty handling. Paired with a fast-shifting eight-speed Tiptronic and quattro permanent all-wheel drive, the 2024 SQ8 combines comfort with a dynamic driving experience.

Included in the Audi Q8 Prestige model, the comfort adaptive air suspension delivers a personalized driving experience through Audi drive select. This system not only allows for a tailored ride but also facilitates effortless cargo unloading by lowering the rear with a simple button press. Furthermore, the standard quattro all-wheel drive on the Q8 optimizes acceleration and handling to adapt seamlessly to varying road conditions.

Top of Form

Now available in the Al Nabooda Automobiles showroom, the new Audi Q8 will start at AED 399,900 and the new Audi SQ8 will start at AED 559,900.

• For more information, visit www.audi-dubai.com  

• The redesigned Audi Q7 blends luxurious comfort, advanced design elements, and powerful performance
• Visit the Audi, Al Nabooda Automobiles showroom to experience the new Audi Q7 today

Dubai, 16 September 2024 – The new Audi Q7 has arrived across Al Nabooda showrooms, setting new benchmarks for luxury comfort, innovative design, and robust performance in the luxury SUV segment. Building on Audi’s legacy of excellence, the Q7 seamlessly integrates technology with refined design elements to deliver a distinctive and unparalleled driving experience.

The Audi Q7 is an ideal 7-seater SUV offering luxurious comfort and versatility, making it well-suited for family outings, business trips, or leisurely drives. Customers can personalize their Q7 with a variety of interior options, such as decorative inlays and seat designs with contrasting stitching. The updated infotainment system supports third-party apps, providing seamless integration and improved connectivity for a more responsive and user-friendly driving experience.

The Audi Q7 offers a choice between two engines: the 45 TFSI, equipped with a 252 HP four-cylinder petrol engine, and the 55 TFSI, which features a robust 340 HP six-cylinder petrol engine. Enhanced by advanced suspension systems, such as electronically controlled air suspension with adaptive damping and optional all-wheel steering, the Q7 ensures a dynamic and enjoyable driving experience. Featured in the Audi Q7 are also advanced driver assistance systems like adaptive cruise control and lane assist for increased safety and driving comfort.

Combining sportiness with exceptional performance, the Audi SQ7 TFSI is powered by a V8 TFSI petrol engine that delivers 507 HP and 770 Nm of torque, enabling acceleration from 0 to 100 km/h in just 4.1 seconds. Equipped with advanced suspension technologies like torque vectoring and electromechanical active roll stabilization (eAWS), the SQ7 guarantees precise handling and stability. Its dynamic design features a redesigned spoiler, distinctive diffuser, and larger air intakes with honeycomb grilles. Standard 21-inch wheels are available, with an option for 22-inch sizes, complemented by high-performance braking systems.

The Q7’s striking appearance is underscored by its modern and minimalistic design, robust proportions and vibrant exterior colors and wheels. The flagship status is emphasized by the Audi Singleframe grille with vertical inlays, paired with elevated headlights for a commanding front-end appearance. Newly designed color-framed air intakes seamlessly blend into the overall design, enhancing its confident look, while the S-line exterior package boosts its sporty appeal with pronounced side air intakes.

The Q7 also offers optional Black and Black Plus optics packages that provide striking accents, complementing the HD Matrix LED headlights and digital OLED rear lights. These advanced lighting elements not only improve visibility but also enhance the Q7’s premium-class appeal, distinguishing it in the luxury SUV segment.

Ensuring balanced, solid, controlled, and precise driving, the Audi Q7’s signature suspension system features electronically controlled air suspension with adaptive damping for adjustable ride height and level control. On highways, it automatically lowers up to 30 mm for added stability. Its off-road capability is enhanced with the “Lift” function in Audi drive select, increasing ground clearance by up to 60 mm. Optional all-wheel steering enhances maneuverability, particularly at lower speeds, while the advanced suspension package optimizes handling across diverse terrains, ensuring an even more effortless driving experience.

• The Audi Q7 is now available at Al Nabooda Automobiles showroom.
• For more information, visit www.audi-dubai.com 

• Now available starting at AED 139,900, the new Audi Q2 features the perfect balance of youthful energy, innovative technology, outstanding performance and attractive price point.

Dubai, 1 October 2024 – Audi, Al Nabooda Automobiles is thrilled to announce the arrival of the Audi Q2, now bigger, more modern and more digital. The versatile vehicle known for its progressive design, compact dimensions, and exceptional performance will be on display at 25hours Hotel One Central from October 3^rd to 6^th, 2024.

Audi customers and car enthusiasts are invited to be part of the exclusive celebration marking the arrival of the new Audi Q2 under the vibrant theme of ‘Paint the Town’. Guests who visit on October 3^rd will have the opportunity to immerse themselves in a hands-on spray-painting session surrounding the new car, indulge in Q2-inspired mocktails, relish in live music from DJ Tala Samman and be among the first to explore the stylist and comfortable feature of the Audi Q2.

“The arrival of the Audi Q2 is a testament to our dedication to bringing the best in design, technology, and innovation to our customers in Dubai and the Northern Emirates,” said K. Rajaram, CEO of Al Nabooda Automobiles. “This segment serves as a gateway into the Audi family for younger buyers seeking to purchase their first vehicle or upgrade their current one. Its youthful, modern styling combined with upgraded technology makes it the perfect choice for those who demand versatility and a dynamic driving experience in every setting.”

The Audi Q2 receives a significant upgrade to its infotainment system, as well as the addition of the virtual cockpit and an 8.8-inch touchscreen as the central control unit for the MMI (Multi-Media Interface). In addition, a convenient storage compartment replaces the previous rotary/push button.

Audi Q2 is now available across all Audi, Al Nabooda Automobiles showrooms, with a starting price of AED 139,900. Terms and conditions apply.

• For more information, visit www.audi-dubai.com  

• Exclusive early Ramadan offers from Audi, Al Nabooda Automobiles provide extended opportunities for customers to own their dream Audi, starting from February 1st, 2024.
• Experience the thrill of driving a brand-new Audi with finance rates starting from 0% on select models.

Dubai, 4 March 2024 – This year, exclusive offers from Audi, Al Nabooda Automobiles are arriving well in advance of Ramadan, providing customers with an extended opportunity to realize their dream of owning an Audi. The benefits, which come as the brand celebrates the Holy Month of Ramadan with its “The Month of More” campaign, invite customers to take advantage of special deals on sought-after models across new and pre-owned vehicles, starting February 1^st, 2024.

Discover the joy of driving a brand-new Audi with finance rates starting from 0% on selected models. This limited-time offer invites customers to experience the thrill of owning their dream Audi with the added benefit of attractive financing options.

Audi, Al Nabooda Automobiles also offers special Ramadan deals on Audi Approved :plus pre-owned vehicles. The used car offer includes finance rates starting from 1.94%, free insurance, and free registration. Additionally, Audi, Al Nabooda is committed to providing unparalleled aftersales support, with free service plans and a minimum 24-month warranty, ensuring customers enjoy a seamless owner experience beyond their vehicle purchase.

The exciting offers are available at all Audi Al Nabooda Automobiles showrooms in Dubai, Sharjah and Fujairah until the end of the Holy Month of Ramadan.

K. Rajaram, CEO of Al Nabooda Automobiles, said: “At Audi, Al Nabooda, we strive to deliver exceptional value to our customers and look forward to welcoming both new and returning visitors to our showroom this Ramadan. As we eagerly anticipate this special time, we’re excited to unveil unmatched offers across our range of both new and used car models, making the dream of owning an Audi possible for an even larger audience base.”

These unparalleled offers underscore Audi, Al Nabooda’s unwavering commitment to customer satisfaction and peace of mind, ensuring that this Ramadan becomes an unforgettable journey filled with joy, prosperity, and the spirit of giving.

Terms and conditions apply for both new and used car offers, available for a limited time only.

• For more information, visit www.audi-dubai.com  

• Audi, Al Nabooda Automobiles presented Carlos Henrique Casimiro with “Player Career Award” at Dubai Globe Soccer Awards 2024 ceremony.
• A fleet of 60 premium Audi vehicles, including the Q8 e-tron, A8, Q8 and Q7 chauffered guests to and from the star-studded awards ceremony.

Dubai, 23 January 2024 – In line with its long-standing commitment to support the advancement of the sports industry, Audi, Al Nabooda Automobiles has renewed its partnership with the Dubai Globe Soccer Awards for the 14^th consecutive year, on January 19 at the five-star Atlantis, The Palm.

As a demonstration of its ongoing support, the brand provided a fleet of 60 premium Audi vehicles to chauffeur guests including players and VIP attendees to and from the 14^th edition of the star-studded awards ceremony, which was held alongside the 18^th Dubai International Sports Conference in partnership with Dubai Sports Council. The fleet included the latest Audi models; the fully-electric Q8 e-tron models, A8 models, Q8 models and Q7 models.

In a bid to spotlight one player’s efforts to unite communities both on and off the field, this year’s ceremony saw Audi, Al Nabooda Automobiles present Carlos Henrique Casimiro with the “Player Career Award.” The trophy recognizes Casmiro’s remarkable journey and contributions to the sport, spotlighting his achievements as one of the greatest defensive midfielders of his generation.

Showcased at the event was the Audi RS 7, drawing in and captivating attendees thanks to its sporty appearance and assertive biturbo V8 engine. Part of the Audi suite of RS-engineered models, the visceral performance of the five-door coupe is underlined by its aggressive RS styling and daring design.

“We are pleased to reinforce our dedication to the development of the sports sector through our continued partnership with the Dubai Globe Soccer Awards. Through our involvement for the fourteenth consecutive year, we maintain our support of local and international sports and look forward to our participation in future editions,” said K. Rajaram, CEO of Al Nabooda Automobiles.

• For more information, visit www.audi-dubai.com  

• Audi customers embark on a scenic desert drive to celebrate over two decades of automotive excellence

Dubai, 27 September 2024 – Audi, Al Nabooda Automobiles recently concluded an exclusive drive experience offering a select group of Audi customers a one-of-a-kind adventure featuring the iconic Audi TT. Held on 22 September, the event brought together like-minded enthusiasts who share a passion for the Audi TT, fostering a sense of community. Participants embarked on a scenic half-desert route, blending the thrill of driving with Audi’s signature elegance and sophistication, creating a memorable and shared experience.

The iconic Audi TT, a model loved by drivers for its radical design, exhilarating performance and precise handling since its debut in 1999 took centre stage. Each attendee drove their own Audi TT, with models spanning various years from 1999 to date highlighting the car’s evolution over the years. A total of 20 guests participated in the experience, underscoring the ongoing appeal of this celebrated sports car. The day began at Audi Dubai’s Service Centre in Al Quoz, where guests were briefed on safety protocols before embarking on their journey. The scenic drive allowed participants to experience the powerful yet refined nature of the Audi TT, stopping for a photoshoot at a half-desert location to capture the stunning surroundings. The event concluded with a luxurious brunch at the prestigious Al Habtoor Polo Club, offering guests the perfect way to unwind and celebrate the day.

Since its debut in 1999, the Audi TT has established itself as an icon of sports car design and performance, renowned for its sleek silhouette, turbocharged power, and exceptional handling. This event honoured over two decades of the TT’s legacy—a journey that has continuously captivated and inspired driving enthusiasts across the globe.

• For more information, visit www.audi-dubai.com 

• Audi celebrates artistic excellence through its partnership with the leading performing arts venue in the region, Dubai Opera
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Dubai, 27 February 2024 – Audi, Al Nabooda Automobiles is proud to announce its cultural partnership with the prestigious Dubai Opera. The collaboration reflects Audi’s unwavering commitment to enriching the cultural landscape of the United Arab Emirates.

As a symbol of the brand’s dedication to foster cultural vibrancy, Audi celebrates a number of co-branded shows at the Dubai Opera, the premier performing arts centre in the UAE. These events are set to enthral audiences with world-class performances and contribute to a flourishing cultural scene, fostering a deeper appreciation for music, theatre and the arts.

Upcoming shows will include ‘Hauser,’ a captivating performance by the acclaimed cellist Hauser, as well as a spellbinding performance by the ‘Rome Opera Ballet’. More exceptional shows, scheduled to premiere in September 2024 and January 2025, are slated to be announced.

“We are delighted to announce our partnership with Dubai Opera for the 2024 season, signifying our commitment to developing the cultural landscape in the UAE” said K. Rajaram, CEO of Al Nabooda Automobiles. “We look forward to our involvement in this year’s shows, bringing together the synergy of automotive excellence and artistic elegance on one stage.”

“We are proud to join hands with Audi, a brand synonymous with excellence and innovation,” stated Paolo Petrocelli, Head of Dubai Opera. “This partnership underscores our commitment to providing audiences with exceptional cultural experiences and further solidifies Dubai Opera’s position as a leading cultural destination in the region.”

The partnership between the UAE’s leading performing arts centre and Audi, an innovative automobile brand known for its cutting-edge technology and commitment to excellence, underscores their joint commitment to nurturing and promoting cultural initiatives in the region. This collaboration aims to bring together the realms of art and innovation, enhancing the cultural landscape and providing enriching experiences for the community. For more information, visit www.audi-dubai.com

Dubai, 15 May 2024 – Audi, Al Nabooda Automobiles, in partnership with Dubai Opera, celebrates the highly anticipated live performances by Hauser set to captivate audiences on May 16 and 17, 2024.

Hauser, the renowned Croatian cellist and former member of the globally acclaimed duo 2Cellos, is set to mesmerize Dubai with two sold-out solo performances at the prestigious Dubai Opera. With his unique blend of classical and contemporary music, Hauser promises an unforgettable evening of musical brilliance, showcasing his virtuosity on the cello.

Throughout the weekend, guests of the Dubai Opera can stroll down the red carpet to discover an outdoor display of the Audi A8 L, the pinnacle of luxury and performance. Inside, against a curated backdrop showcasing the car model, visitors are invited to capture memorable photo moments to cherish from their evening.

Audi’s commitment to enriching the UAE’s arts and culture scene is exemplified through its collaboration with Dubai Opera. Through its cooperation on this exceptional performance, Audi reaffirms its commitment to foster the development of the local cultural scene and captivate audiences.

More exceptional shows are yet to be announced for the new season in September 2024.

Event Details:

• Date: May 16 and 17, 2024
• Time: 8 pm onwards
• Venue: Dubai Opera
• For more information, visit www.audi-dubai.com  

فاز الوكيل بجوائز عن فئات التسويق والمبيعات وأفضل وكيل للعام، مما أضاف إلى قائمة إنجازاته

دبي، 12 مارس 2024 – حصلت شركة “Audi – النابودة للسيارات”، الوكيل الرسمي لسيارات Audi في دبي والإمارات الشمالية، على العديد من الجوائز التي أكّدت مساهماتها خلال العام الماضي في حفل توزيع “جوائز Audi لأفضل وكيل في الشرق الأوسط”، وهو حفل يكرّم الأداء الاستثنائي لوكلاء Audi في جميع أنحاء المنطقة.

وفازت “Audi – النابودة للسيارات” بجوائز في ثلاث فئات بكل فخر، بما فيها أفضل فريق تسويق لهذا العام وأفضل فريق مبيعات لهذا العام وأفضل وكيل لهذا العام. بالإضافة إلى ذلك كُرّم الوكيل أيضاً بفوزه عبر مختلف الفئات الفرعيّة بما في ذلك أفضل استخدام للعلاقات العامّة في التسويق وتعزيز العلامة التجاريّة عبر التسويق وأفضل تجربة تسويقيّة للعملاء، وأتى ذلك في إطار التأكيد على جهود الشركة لإحداث تأثير بين الجماهير.

وتُسلّط هذه الجوائز الضوء على نجاح “Audi – النابودة للسيارات” في تقديم حملات مُبتكرة والتزامها بتقديم تجارب استثنائيّة للعملاء لا مثيل لها وأدائها المتميّز في المبيعات. وفي ختام الأمسية كُرّم ثلاثة من أعضاء الفريق لأدائهم الذي يُحتذى به، إذ حصلوا على المراكز الثلاث الأولى لجائزة بطل مبيعات العملاء.

وبهذه المناسبة قال السيّد ك. راجارام، الرئيس التنفيذي لـ”شركة النابودة للسيارات”: تعتبر هذه الجوائز بمثابة شهادة على جهد فريقنا الجماعي وتفانيه وشغفه. يشرّفنا أن يتم الاعتراف بإنجازاتنا وأن نثابر باستمرار للارتقاء بتجربة Audi لعملائنا. نحن نتطلّع إلى تطوير هذا النجاح في السنوات المقبلد بينما نواصل وضع معايير جديدة في صناعة السيارات.”

للمزيد من المعلومات يُرجى زيارة www.audi-dubai.com

• Exclusive rewards program available to all Audi, Al Nabooda Automobiles new and pre-owned car owners and aftersales service customers within a 12-month period.
• Customers can unlock film premiers, Dubai Opera nights and dining experiences among other distinct opportunities

Dubai, 27 May 2024 –  Audi, Al Nabooda Automobiles has launched Audi Delights, an exclusive program designed to reward and celebrate loyal Audi customers. From exhilarating drives to coveted event access, customers will get a chance to be treated to surprising and unforgettable “money-can’t-buy” experiences monthly as part of the initiative.

The program extends an invitation to all Audi car owners who have acquired a new or pre-owned vehicle from an Audi, Al Nabooda Automobiles facility, or have availed of aftersales services within the last 12 months. Each month, eligible customers will be automatically entered into a draw for enticing rewards, including Dubai Opera tickets, exclusive invites to the Global Soccer Awards, premier access to new and limited-edition releases, and a range of other customers-only benefits.

“Owning an Audi is about embracing a lifestyle of sophistication and elegance, transcending just the drive. Our new Audi Delights program is a celebration of our customers who value rare and invaluable moments. With this rewards program, we aim to exceed their expectations by surprising them every month with exclusive opportunities to indulge in luxury, class and panache. It’s their ticket to extraordinary moments, with access to premier cultural events, captivating performances and bespoke dining that will elevate their ownership journey to new heights,” said K. Rajaram, CEO of Al Nabooda Automobiles.

To join, customers need to ensure their marketing preferences are up-to-date to receive an invitation to the program. They can also reach out to Audi Customer Services to initiate the process of receiving communications.

For more information, visit www.audi-dubai.com

• The redesigned Audi Q7 blends luxurious comfort, advanced design elements, and powerful performance
• Visit the Audi, Al Nabooda Automobiles showroom to experience the new Audi Q7 today

Dubai, 16 September 2024 – The new Audi Q7 has arrived across Al Nabooda showrooms, setting new benchmarks for luxury comfort, innovative design, and robust performance in the luxury SUV segment. Building on Audi’s legacy of excellence, the Q7 seamlessly integrates technology with refined design elements to deliver a distinctive and unparalleled driving experience.

The Audi Q7 is an ideal 7-seater SUV offering luxurious comfort and versatility, making it well-suited for family outings, business trips, or leisurely drives. Customers can personalize their Q7 with a variety of interior options, such as decorative inlays and seat designs with contrasting stitching. The updated infotainment system supports third-party apps, providing seamless integration and improved connectivity for a more responsive and user-friendly driving experience.

The Audi Q7 offers a choice between two engines: the 45 TFSI, equipped with a 252 HP four-cylinder petrol engine, and the 55 TFSI, which features a robust 340 HP six-cylinder petrol engine. Enhanced by advanced suspension systems, such as electronically controlled air suspension with adaptive damping and optional all-wheel steering, the Q7 ensures a dynamic and enjoyable driving experience. Featured in the Audi Q7 are also advanced driver assistance systems like adaptive cruise control and lane assist for increased safety and driving comfort.

Combining sportiness with exceptional performance, the Audi SQ7 TFSI is powered by a V8 TFSI petrol engine that delivers 507 HP and 770 Nm of torque, enabling acceleration from 0 to 100 km/h in just 4.1 seconds. Equipped with advanced suspension technologies like torque vectoring and electromechanical active roll stabilization (eAWS), the SQ7 guarantees precise handling and stability. Its dynamic design features a redesigned spoiler, distinctive diffuser, and larger air intakes with honeycomb grilles. Standard 21-inch wheels are available, with an option for 22-inch sizes, complemented by high-performance braking systems.

The Q7’s striking appearance is underscored by its modern and minimalistic design, robust proportions and vibrant exterior colors and wheels. The flagship status is emphasized by the Audi Singleframe grille with vertical inlays, paired with elevated headlights for a commanding front-end appearance. Newly designed color-framed air intakes seamlessly blend into the overall design, enhancing its confident look, while the S-line exterior package boosts its sporty appeal with pronounced side air intakes.

The Q7 also offers optional Black and Black Plus optics packages that provide striking accents, complementing the HD Matrix LED headlights and digital OLED rear lights. These advanced lighting elements not only improve visibility but also enhance the Q7’s premium-class appeal, distinguishing it in the luxury SUV segment.

Ensuring balanced, solid, controlled, and precise driving, the Audi Q7’s signature suspension system features electronically controlled air suspension with adaptive damping for adjustable ride height and level control. On highways, it automatically lowers up to 30 mm for added stability. Its off-road capability is enhanced with the “Lift” function in Audi drive select, increasing ground clearance by up to 60 mm. Optional all-wheel steering enhances maneuverability, particularly at lower speeds, while the advanced suspension package optimizes handling across diverse terrains, ensuring an even more effortless driving experience.

• The Audi Q7 is now available at Al Nabooda Automobiles showroom.
• For more information, visit www.audi-dubai.com 

Exclusive early Ramadan offers from Audi, Al Nabooda Automobiles provide extended opportunities for customers to own their dream Audi, starting from February 1st, 2024.

Experience the thrill of driving a brand-new Audi with finance rates starting from 0% on select models.

Dubai, 4 March 2024 – This year, exclusive offers from Audi, Al Nabooda Automobiles are arriving well in advance of Ramadan, providing customers with an extended opportunity to realize their dream of owning an Audi. The benefits, which come as the brand celebrates the Holy Month of Ramadan with its “The Month of More” campaign, invite customers to take advantage of special deals on sought-after models across new and pre-owned vehicles, starting February 1st, 2024.

Exclusive early Ramadan offers from Audi, Al Nabooda Automobiles provide extended opportunities for customers to own their dream Audi, starting from February 1st, 2024.

Experience the thrill of driving a brand-new Audi with finance rates starting from 0% on select models.

Dubai, 4 March 2024 – This year, exclusive offers from Audi, Al Nabooda Automobiles are arriving well in advance of Ramadan, providing customers with an extended opportunity to realize their dream of owning an Audi. The benefits, which come as the brand celebrates the Holy Month of Ramadan with its “The Month of More” campaign, invite customers to take advantage of special deals on sought-after models across new and pre-owned vehicles, starting February 1st, 2024.

Discover the joy of driving a brand-new Audi with finance rates starting from 0% on selected models. This limited-time offer invites customers to experience the thrill of owning their dream Audi with the added benefit of attractive financing options.

Audi, Al Nabooda Automobiles also offers special Ramadan deals on Audi Approved :plus pre-owned vehicles. The used car offer includes finance rates starting from 1.94%, free insurance, and free registration. Additionally, Audi, Al Nabooda is committed to providing unparalleled aftersales support, with free service plans and a minimum 24-month warranty, ensuring customers enjoy a seamless owner experience beyond their vehicle purchase.

The exciting offers are available at all Audi Al Nabooda Automobiles showrooms in Dubai, Sharjah and Fujairah until the end of the Holy Month of Ramadan.

K. Rajaram, CEO of Al Nabooda Automobiles, said: “At Audi, Al Nabooda, we strive to deliver exceptional value to our customers and look forward to welcoming both new and returning visitors to our showroom this Ramadan. As we eagerly anticipate this special time, we’re excited to unveil unmatched offers across our range of both new and used car models, making the dream of owning an Audi possible for an even larger audience base.”

These unparalleled offers underscore Audi, Al Nabooda’s unwavering commitment to customer satisfaction and peace of mind, ensuring that this Ramadan becomes an unforgettable journey filled with joy, prosperity, and the spirit of giving.

Terms and conditions apply for both new and used car offers, available for a limited time only.

For more information, www.audi-dubai.com